• EVERYTHING YOU ARE ABOUT TO SEE WAS AT ONE POINT - AN IDEA.

We partner with brands to design, develop, launch & optimize Shopify Plus stores on a mission for growth

Captains & Cowboys is a trusted and experienced Shopify Plus agency. We partner with brands to design, develop, launch & optimize Shopify Plus stores on a mission for growth. Whether you are upgrading to Shopify Plus or migrating from an alternative platform, our expertise allows merchants to leverage its full potential.

Complexities increase as an ecommerce business grows, our Shopify Plus agency team has a wealth of experience in supporting merchants with global strategies for international & complex onsite functionality that leverages the full power of Shopify Plus. Captains & Cowboys designs and develops Shopify Plus stores that deliver ecommerce experiences in a unique way, compelling & commercially considered way. Combining the power of creativity with the very best technology, we work with world-leading Shopify Plus accredited partners to support our merchants with scalable and cutting-edge Shopify Plus solutions.

Why We Love Shopify Plus

  • It Scales Beautifully

    Shopify Plus is perfect for mid- to high-volume retailers and is simple to use, reliable and fast. It also provides total hands-off maintenance and scalability, allowing you to free up your internal IT resources. No matter the traffic surge, it can handle it, and you can focus on your business instead of website maintenance and server monitoring.

  • It Supports Brand Building

    When eCommerce sites focus purely on transactions, the customer experience becomes forgettable. Shopify Plus enables us to design a custom site (starting with pre-built functionality), rich in lifestyle visuals and content, that screams “my brand!” from the digital rooftops and connects with your customers on an emotional level.

  • It's Responsive Across All Devices

    More than half of your traffic is likely coming from mobile devices. Shopify Plus supports a mobile-first design approach, enabling user-friendly features including augmented reality, accelerated checkout, dynamic checkout and Apple Pay to improve user experience.

  • It enables a world of possibility 

    Shopify Plus’ API connects directly with all major enterprise eCommerce platform integrations. Thousands of apps let you experiment and sell without worrying about version updates or compatibility. We can build custom solutions or enlist one of our technology partners to bring your vision to life.

  • Combining creativity with the very best technical solutions

    As an experienced Shopify Plus agency, Captains & Cowboys services combine creative excellence with the very best technical solutions. We work with merchants in both full custom Shopify Plus store builds but also supporting pre-existing stores with our monthly memberships. Our experience spans from globally renowned brands to start up ventures - all leveraging the power of Shopify Plus.
  • Unparalleled Creativity

    Captains & Cowboys is built upon the principles of unparalleled creativity, cutting-edge technology, and growth centricity. Whether you are looking to upgrade or migrate to Shopify Plus, get in touch today to discuss a custom Shopify Plus store build or support with your current ecommerce strategy.
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Designing & Developing Commercially Considered Shopify Plus Stores

  • Subscriptions on Shopify Plus

    We leverage our experience with subscriptions and Shopify Plus to design, develop and build seamless subscription integrations that promote recurring revenue and maximize the life-time-value of customers. We have a proven track record of delivering on-brand and conversion-optimized subscription strategies for Shopify Plus Merchants.
  • Loyalty and Retention on Shopify Plus

    Retaining customers is vital for viable long-term customer acquisition and provides merchants with an opportunity to engage customers time and time again. We deliver custom loyalty integrations with our leading Shopify Plus partners that incentivize customers to keep on coming back.
  • Migration & Replatforming

    Migrating to Shopify Plus from another platform often requires advanced expertise to ensure a seamless transition. Our expert Shopify Plus project team works to deliver a smooth, safe, and reliable migration process keeping you and your customer's data at the heart of importance throughout.
  • Conversion Rate Optimization

    We work with ambitious Shopify Plus merchants to audit and identify strategic ideas on how to improve key KPIs across a store including conversion rate, average order value, lifetime value, and onsite engagement. We leverage key on-site behavior data to understand how to improve performance on site.

Built For Scalability

Internationalization On Shopify Plus

Shopify Plus is built for enterprise-level scalability including tools to maximize efficiencies when selling globally on the platform. Shopify Plus is not only incredibly powerful to manage high demand and large spikes in traffic, but it is also equipped with some great features that we see as hugely beneficial to ecommerce and marketing teams as they scale globally and tap into larger markets.

In addition to advanced currency, language, pricing and shipping features, Shopify Plus allows up to 9 expansion stores meaning merchants can create duplicate carbon copies of their store. Each store can be used for different international markets and selling strategies. Shopify Plus's multi-store approach offers merchant ultimate control over each store for designated global territories.

Captains & Cowboys offers specialized internationalization services, including support and optimization when you need it on your journey to go global. We have developed a wealth of knowledge in the industry allowing us to help brands make the most strategic and profitable ecommerce decisions. Our experienced team of Shopify Plus experts work to stay ahead of an evolving ecosystem.

  • Shopify Plus Multi-Store

  • Geolocation Redirection

  • Multi-Domain and Sub-Domains

  • International Strategic Support

Why Choose Shopify Plus?

Shopify Plus unlocks additional development opportunities to allow bespoke and ecommerce solutions with ease. Shopify Plus allows full access to the checkout page code file (standard Shopify accounts cannot change the checkout page) allowing you to offer a customized and branded checkout experience. Shopify Plus also allows full access to running advanced functions through additional API calls that are not included with standard Shopify accounts alongside unique cart and discount-centric functionality with checkout scripts.


Shopify Plus boast a dedicated team that supports merchants to migrate to Shopify Plus safely and quickly in addition to providing on-going on-hand priority support from a named account manager. Shopify Plus is built for enterprise level merchants and aims to guide merchants at every step of their journey


Launchpad and Shopify Flow are apps available exclusively for merchants using Shopify Plus. The Launchpad app gives merchants the ability to plan and schedule tasks in the future, whether that be for new product releases, campaigns, content changes or flash sales. Shopify Flow allows business processes to be automated in just a few clicks, removing the need to carry out mundane repetitive tasks.


We are an expert Shopify Plus agency and offer growth and maintenance memberships to enable merchants to leverage the ultimate power of the platform. Our expert team offer support to projects with even the most complex requirements to help you grow and improve your business.